Search, PMax, Shopping, YouTube, and Display — structured by intent, measured by closed-loop tracking, and run by strategists who've rebuilt accounts from scratch.
US Google Ads is brutally efficient at spending money and weak at proving what closed. CPCs in competitive metros punish accounts that scale before attribution works — enhanced conversions, offline imports, and CRM match rates are not optional when Search and Performance Max compete for the same high-intent queries. Zenos IT Solutions is a senior-led agency headquartered in Bangladesh, serving US SMBs who need strategists that rebuild accounts from scratch, not junior buyers rotating bid modifiers. American accounts often carry years of agency turnover: overlapping campaigns, conflicting smart bidding, and budget trapped in legacy structures that nobody documented. We separate intent by funnel stage and margin tier, fix measurement first, then scale what invoices. A Malaysia automotive studio — four branches — hit 7.75× ROAS after our tracking-first rebuild; the same discipline applies to US operators whether you run one shop or a regional service network. We work US hours for calls and deliver reporting founders use for decisions, not slide decks. Revenue measured, not platform vanity.
US CPCs are brutal. Without offline conversion imports and clean GA4, accounts scale spend on keywords that look good in-platform but don't close.
Years of agency turnover leave US accounts with overlapping campaigns, conflicting bid strategies, and budget trapped in legacy structures.
GTM, GA4, enhanced conversions, and CRM integration before we touch bids — so every US optimization maps to sales.
Campaigns separated by funnel stage and margin tier so US budget flows to offers that actually pay back.
We review Google Ads, GA4, GTM, and CRM paths together so it is clear where US conversions appear in-platform and where revenue actually closes.
Enhanced conversions and offline imports go live before bid strategy changes. US accounts that skip this step optimize toward platform conversions that never become bankable revenue.
Branded, non-brand, competitor, and remarketing demand is separated so legacy duplication stops cannibalizing margin. Budget is reallocated toward cleaner intent and more profitable service or product groups.
Smart bidding and budget increases only happen after a stable stretch of clean signal. Weekly reporting stays on ROAS, CPA, and search-term waste rather than impression-share trophies.
A Malaysia automotive studio's four-branch Google Ads account averaged inconsistent ROAS until we separated attribution by branch and service tier, then rebuilt Search and PMax around phone and booking outcomes.
Read the full case studyUS Google Ads retainers are scoped by channel complexity and attribution depth, not by spend volume. A contractor covering one metro has a very different operating burden from a multi-state e-commerce account with Shopping, PMax, and CRM feedback loops. The free 24-hour audit tells us whether the biggest problem is tracking, structure, geo waste, or all three. We do not charge a percentage of spend because that rewards bigger media bills rather than better economics. Scope, reporting cadence, and strategist ownership are defined up front, with monthly terms that keep the account earning its place.
See if tracking, volume, Search foundation, and assets are ready before you launch PMax.
Score your account structure, tracking, and targeting in 5 minutes.
More diagnostics on the tools hub.
Free 24-hour scorecard. Senior strategist review. No sales call required.
Location attribution, market structure, and franchisee reporting that survives QBRs.
Calls, emergency vs scheduled structure, LSA coordination, and booked-job bidding for trades.
Call-duration floors, CRM Booked stages, aggregator junk, and offline imports so Performance Max stops buying cheap CPL.
How American SMBs wire enhanced conversions and offline imports before scaling Search and PMax.
Four-metro HVAC/plumbing rebuild — 2.9× to 6.4× ROAS after call + CRM tracking.
Search, Shopping, PMax, and the measurement layer US paid search requires to scale profitably.
Google Ads, SEO, Local SEO, Meta Ads, and conversion-focused web development — run by senior strategists who rebuild tra
We rebuild Google Ads from tracking up — Search, PMax, Shopping, Display, and YouTube — so every dollar is accountable a
Industry-specific approach and proof points.
Guides and frameworks from real client work.