ZENOS
ServicesSEO
SEO

The competitors above you aren't better. They have less wrong.

We fix the technical foundation, build the content that ranks for revenue keywords, and earn the authority signals Google actually rewards. Measured against pipeline, not impressions.

SEO — stylized service preview
The problem most agencies miss

Ranking isn't the goal. Revenue is.

Optimising the wrong keywords

Half the SEO industry chases search volume. Most of that traffic doesn't convert. We start from your highest-margin offers and work backward to the searches that lead there.

Technical decay nobody owns

Most sites lose 10–25% of organic traffic per year to silent technical regressions — Core Web Vitals drift, indexing waste, schema rot. We instrument the foundation so it doesn't decay.

Authority without intent

Backlink-first SEO ages badly. Authority compounds only when the linked content actually solves the problem. We earn links to pages that already convert.

What we actually do

Technical foundation first. Content that converts. Authority that lasts.

01

Technical audit + crawl health

Crawl budget, indexability, schema coverage, Core Web Vitals. Server-side rendering where it matters. We fix the foundation in the first 30 days so every content move thereafter compounds.

14–21 DAYS
02

Revenue-keyword mapping

Working backward from your offers, we identify the 30–80 queries with the highest expected revenue per click. Page-level intent matched to existing content or planned for new.

10–14 DAYS
03

Content build + on-page optimisation

We refresh existing pages first (faster wins) and ship new pages monthly. Schema, internal linking, and SERP-feature targeting baked in from the first draft.

ONGOING
04

Authority outreach + monitoring

Digital PR outreach to relevant publications. Monthly rank + traffic reviews against the revenue-keyword map — not vanity dashboards.

WEEKLY CADENCE
What changes for you

Compounding traffic. Defensible position.

FIRST 30 DAYS
Foundation fixed

Crawl + index issues resolved. Core Web Vitals green. Existing content audit complete.

60 DAYS
First ranking wins

Refreshed pages start moving on revenue keywords — usually 5–15 positions on existing rankings.

90 DAYS
Pipeline lift

Organic-attributed leads visible in your CRM. We measure against pipeline, not session count.

6 MONTHS+
Compounding

Each new page lifts neighbouring pages via internal linking. Authority stacks. Cost per acquisition keeps falling.

Proof

Recent SEO outcomes.

Z Cars — stylized preview of campaign work
Z Cars · United Kingdom
SEO · 4 MONTHS TO

How a single Welsh taxi firm beat aggregators to the top of Google for the search every Tenby visitor types.

#1
Ranking — "Tenby Taxis"
~500
Monthly inbound calls
Read full case
Read full case
Buzz Cabs — stylized preview of campaign work
Buzz Cabs · United Kingdom
LOCAL SEO · 90 DAYS TO MAP PACK

The map pack is the only ranking that matters for local taxi. We won it in 90 days.

#1
Google Maps ranking
~350
Monthly inbound calls
Read full case
Read full case
SEO · common questions

Before you submit an audit.

Existing-page refreshes typically move within 30–60 days. New pages take 60–120 days to compete. We'll share a clear ranking timeline against the keyword map before we start, and hold ourselves to it.

Find out what your site is actually ranking for.

Free 24-hour SEO audit. Senior-led. No call required.