Free Meta Ads audit — CAPI and creative structure in 24 hours.
We score your Meta account against tracking integrity, audience structure, creative testing velocity, and landing alignment — with CAPI and Pixel deduplication as the baseline. Written scorecard for US and UK brands.
Start your free auditDelivered within 24 hours
Pixel + CAPI health check
Event match quality, deduplication via event_id, offline events, and whether campaigns optimize on real outcomes or inflated browser signals.
Account structure review
Campaign objectives, audience overlap, Advantage+ settings, and budget allocation across prospecting vs retargeting.
Creative and landing alignment
Whether ad hooks match mobile landing paths — speed, proof, CTA, and form friction scored for conversion.
Attribution reality check
Platform ROAS vs CRM or call outcomes — the gap most SMB accounts never measure.
Share account access or exports
Meta Business Manager read-only speeds the audit. Without access, we still review Pixel/CAPI setup docs and landing pages.
Senior strategist review
Tracking first, then structure and creative — same order we use on paid engagements.
Report delivered
Written summary within 24 hours. Implementation call optional.
Meta CAPI implementations we run for US and UK brands typically recover 20–40% of events iOS privacy strips from browser Pixel alone — before creative changes.
Audit FAQs
Check this before you change spend.
Get a recommended channel split based on your buyer behaviour and goals.
Score Meta fatigue signals, pack health, and ops cadence — Low / Elevated / High risk before you scale spend.
More diagnostics on the tools hub.
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